FedEx launches Eco-Drive campaign in EMEA region
FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX) - one of the world’s largest express transportation companies, launched an Eco-drive campaign in the EMEA region (Europe, Middle East, Indian Subcontinent and Africa) yesterday.
The programme kicks off in the United Arab Emirates before expanding to Switzerland and other countries across the region. The aim of the Eco-drive programme is to improve fuel efficiency by changing the daily driving habits of thousands of FedEx Express couriers.
The launch of the Eco-drive programme coincides with World Environment Day, a global day commemorating positive environmental action celebrated by the United Nations and the international community each year.
The Eco-drive campaign empowers couriers at FedEx Express with practical information and driving tips to operate their vehicles in a more environmentally friendly way. The programme underpins the company’s unwavering commitment to environmental sustainability including the promotion of a vibrant green workplace culture.
Among the leading benefits of the Eco-drive program are fuel efficiencies, lower emissions leading to a cleaner environment, and, vehicle accident prevention promoting safer roads. First launched two years ago at FedEx Express in Japan, the program now makes its way to EMEA.
“The Eco-drive program has created excitement at FedEx Express; our team members are proud to be empowered with the knowledge and skill set to drive in a more environmentally sustainable fashion. We understand that every investment—both large and small—counts in creating a more sustainable future for the company and our planet,” said Beth Galetti, vice president, Planning and Engineering of FedEx Express, EMEA.
“We are highly enthusiastic about the tangible ways the Eco-drive programme can benefit the company’s environmental performance while also helping point the way forward for our industry.”
The techniques and tips learned from the programme can be applied on the job and outside of work. Thousands of FedEx Express couriers in Europe, the Middle East and India will increase their awareness of the importance of energy conservation, environmental protection and general road safety.