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Emirates to take superjumbo triple daily to Heathrow

Capacity will rise on prime route to net lucrative long-haul traffic.
NEWS, Aviation

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Emirates Airline said Tuesday it would ramp up its A380 flights into London Heathrow to three a day from 2012 as it moves to snare a bigger share of the lucrative long-haul market.

The biggest international airline said three of its five daily flights into the London hub would be served by the double-decker jumbo from Jan 24, adding capacity to one of its busiest routes.

The move will allow Emirates to offer “more seats and choice in and out of high density points,” said Salem Obaidalla, senior VP of commercial operations for Europe, in an emailed statement.

The Dubai flag carrier currently operates 105 weekly flights into six UK gateways, including a second A380 route into Manchester.

Emirates is building a fleet of 90 A380s offering 45,000 seats, as it seeks to direct price-sensitive passengers through Dubai. The carrier has turned itself into the world’s leading airline by international traffic by persuading travellers to change planes in Dubai rather than transit hubs such as London and Paris.

Emirates on Monday signed a deal with Boeing for 50 777-300ER jets, and an option for 20 more, in a deal valued at $26bn. The agreement is the largest civil jet deal in Boeing’s history.

The Gulf carrier already has over 190 aircraft worth more than $66bn to be delivered over the next few years, including 73 Airbus A380s and 41 Boeing 777-300 aircraft. Emirates operates in 67 countries and has 114 destinations; it has launched five new destinations this year.

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