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Revenue up 12% on Virgin Atlantic's Dubai route

Growing demand from UAE market fuels 12% year-on-year revenue boost.
NEWS, Aviation

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Virgin Atlantic has published its 2010/11 results, with revenue on its London-Dubai route increasing by 12 percent year-on-year, fuelled by growing demand for the UAE market.

"Virgin Atlantic in the UAE has made a positive contribution to the overall 2010/11 results. Last year sales in the Middle East grew significantly and this growth is set to continue this year. Encouragingly we're seeing a steady increase in demand for our upper class and premium economy cabins underlying a strong recovery in Dubai's financial markets,” said Brad West, Virgin Atlantic’s regional manager for the United Arab Emirates.

“Overall demand to London is as strong as ever with the UK offering some of the very best shopping, dining and entertainment in Europe. In March this year we celebrated our fifth anniversary of flying to Dubai and the route continues to be very important to us,” he added.
 

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