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SOHAR rolls out major recycling initiative in green port drive

Last year, an international study estimated that eight million metric tons of plastic waste enters the oceans from land each year, a problem that SOHAR Port & Freezone is trying to combat with a new recycling initiative.
The kick-off campaign shows an underwater view of a beautiful coral reef. However, when you look more closely the coral is made of colourful plastic waste, the jellyfish are floating plastic bags, and a passing school of fish are in fact old bottles.
The kick-off campaign shows an underwater view of a beautiful coral reef. However, when you look more closely the coral is made of colourful plastic waste, the jellyfish are floating plastic bags, and a passing school of fish are in fact old bottles.

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Last year, an international study estimated that eight million metric tons of plastic waste enters the oceans from land each year, a problem that SOHAR Port & Freezone is trying to combat with a new recycling initiative.

SOHAR Port and Freezone already has some of the strictest and best-policed environmental standards in the region, both above and below the waterline, but to help raise awareness of the issues and to encourage recycling, SOHAR recently installed drop-off points at strategic locations around the Port and Freezone.

Colour coded bins accept glass, paper and plastics, while solar powered, backlit panels allow the latest environmental campaign messages to be displayed.

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The kick-off campaign shows an underwater view of a beautiful coral reef. However, when you look more closely the coral is made of colourful plastic waste, the jellyfish are floating plastic bags, and a passing school of fish are in fact old bottles. The headline makes the message clear: ‘Recycle it up here. Not down there.’

Plastic is a collective term for a variety of synthetic polymers with variable material properties, including density. For example, clear plastic drink bottles made of PET, with resin code #1 stamped on the bottom, are denser than seawater and sink when they enter the ocean.

SOHAR CEO Mark Geilenkirchen said: “This is not simply an aesthetic problem — we know these materials breakdown over time to create so-called micro-plastics, that are ingested by fish and other marine organisms and can then easily enter the human food chain.”

While much research remains to be done, one thing is sure, eating plastic is not a healthy diet for anyone. In 2014, a one-day clean-up of beaches around the world by International Coastal Clean-up volunteers collected more than 5,500 metric tons of rubbish, including more than two million cigarette butts and hundreds of thousands of food wrappers, drink bottles, bottle caps, drinking straws and plastic bags.

SOHAR aims to reduce the amount of material discarded around its concession areas through improved environmental awareness initiatives, beach clean-up volunteer days, and better communication between the various stakeholders involved. Mark Geilenkirchen summed it up: “When it comes to environmental pollution, prevention is always the best option and our new recycling bins will play a small but important part.”

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